Operations

A practical checklist for Moroccan sellers for the 1 October rate rise, ordered by what it saves rather than by how easy it is.

Three real store profiles, the same rate card, and monthly bills ranging from zero to 4,395 MAD. The arithmetic behind the number on your invoice.

Price per parcel is the easiest thing to compare and the least useful. Here is what decides whether a courier makes you money.

Cash on delivery has no payment step, so nothing stops a bad order from entering your pipeline. The filter has to be the conversation.

Revenue is close to a vanity metric in cash on delivery. These five numbers decide whether the model works.

Every returned parcel is shipping paid twice and revenue that never arrived. Most RTS is preventable, and most of the prevention happens in conversation.

WhatsApp limits when and how you can message customers. Here is how the 24-hour window and template rules work, and how to stay compliant.

From owner to assembler, Replyk gives each member of a COD operation exactly the access their job needs, and nothing more. Here is how to use roles well.

The post-confirmation phase is where COD businesses lose money silently. Here is how Replyk automates the hard conversations after a sale.

Confirmation is the moment a COD sale becomes real. Here is how the right conversation structure and automation turn more intent into orders.